NES customers catch escaping kilowatt in YouTube contest

Tuesday, June 29, 2010 at 8:42pm

Nashville Electric Service went viral to get the word out about in-home energy evaluations with their “Go Green on the Silver Screen” video contest.

The contest, which wrapped June 25, required NES customers to create and upload a YouTube video conveying why they needed an NES In-Home Energy Evaluation to save money by lowering electricity costs.

Gretchen Knapp and Jason O’Brien’s video, “O Kilowatt, Where Art Thou?,” was voted the fan favorite on YouTube. It featured a black shrouded figure representing a kilowatt that would sneak out of their home while they were sleeping or at work. Despite their best efforts, they couldn’t stop the escaping kilowatts. They needed professional help in the form of an NES in-home energy evaluation

Watch their first-place video

“Their creativity and the quality of production were topnotch,” said contest coordinator Laurie Parker. “It is clear that Knapp and O’Brien are truly concerned with making their home more energy-efficient.”

As the winners of the contest, they will receive a free in-home energy evaluation and up to $4,500 in energy efficiency improvements provided by E3 INNOVATE (a home performance company in Middle Tennessee).

Second Prize went to Jennifer and Jonathan Casale and their video “Home Sweet (Energy-Efficient) Home,” which celebrated their attempts at sustainable living on heavily wooded property. Jennifer is the founder of Nashville’s environmentally friendly general store, The Green Wagon. The couple won a free in-home energy evaluation for their effort.

Third prize went to Laura Collins and Ryan Hirsch of Madison. They won a $150 gift card to Home Depot for their video, “When Did You Realize?”

“We’re doing this for energy conservation as well as to help our customers lower their electric bills,” said Betty Turner, NES spokesperson. “If they’ll take any of these energy saving techniques in these videos they will see savings.”

NES suggests efficiency and weatherization as methods to lower energy costs. An in-home energy evaluation often suggests methods to winterize the home, seal gaps that release heat and/or cool air, weatherize pipes and more.

“We hope they see a return within the first six months of implementing some of these changes,” said Turner.

To watch winning videos, follow these links:

1st Prize : "O Kilowatt, Where Art Thou?"

2nd prize: “Home Sweet (Energy-Efficient) Home”

3rd prize: “When Did You Realize?”